2021/04/16 08:55:45

Why No-Code Tech Automation Is Driving Better Web Design

Alexander Hoogewijs

Thanks to no-code innovation, the web has finally started performing up to its full potential. Initial results are in, and it’s an incredible skill multiplier.

Instagram, Twitter & Facebook Designs >
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The internet now goes beyond just reading, sharing and writing. The web is finally the dynamic tool it was meant to be, empowering every person and use. On the one hand, it’s adding more process automation and ideation for users and businesses. It’s also responding to an industry coder shortage to maximize thinly stretched developer resources, standardize creative project processes, and reduce custom code demand in the market. Most importantly, it’s putting more power into the hands of businesses and users who want to create websites, apps and tools in the cloud and on their own.

In fact, no-code is democratizing a set of technical skills and visual workflows that open web accessibility for everyone even more. Let’s take a closer look at the phenomenon driving this liberating new design and development automation trend on the web, and show what it can do for your business!

Automated Web Design And Development

Automation is helping you do more online today. As a result, anyone can build and do almost anything creatively on the web with new specialized tools. What’s helping this happen, and how?

Do more on the web with no code and low code technology
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Thanks to the looped nature of coding, and to a crunch in their skill market, developers have found themselves forced to innovate and automate to move forward. They’ve programmed the web to think and do more for users in different ways, especially creatively. The no-code movement propelled web development into a more specialized and automated process, copied from the car factory assembly model.

The outcome is better tools, more specific user functions, and more meaningful designs. Web developers have programmed even more functionality into the web. As a result, it has enabled the easy, skillful adoption by other non-programmers and everyday users online.

Indeed, the whole point of computers has been automation and speed all along. Doing more with less, building bigger and better, and moving forward faster. The more we automate, the more we innovate? Or is it vice versa, the other way around?

What Is No-Code?

“No-code” is the notion of building complex and sophisticated web tools, hosted and ready to use by nearly anyone in the cloud. They don’t require any coding knowledge to use or master them. Instead, coders program them to perform complex, automated functions for the average user, with just the click of a button.

Programmer coding inside a no code web design tool
Photographer: Campaign Creators | Source: Unsplash

Hence, this movement hatched a new tech revolution in web design and development. A new era where web tools built for the average person can perform complex web coding and programming behind the scenes. But for web users, they appear simple and understandable with a visually stylized, point-and-click, drag-and-drop interface. They’re usually built in clean, modular styles, with organized menus and simple templates, designed for smooth functions and user appeal.

With this purpose, no-code software offers the latest web tools in the cloud. These power even more functionality and action for many more users and groups on the internet.

No code web software lets users create and do more online
Photographer: Charles Deluvio | Source: Unsplash

Moreover, building onto the model of specialization, assembly line, and automation, web developers have democratized more web features accessible to mass users online. All this while also reducing repetitive code snippets and functional tasks through clever program automation.

So, as good leaders affirm, “automate your job and there will be an even better one waiting for you.” Forward-thinking coders have embraced this notion and built on it enthusiastically.

No-Code Tools For Affordable Web Design

To start with, there’s a range of no-code software online offering affordable web design services for small businesses, entrepreneurs and individual users. These include SaaS (software-as-a-service) solutions like the easy DIY website builders Wix and Squarespace. Others offer simple DIY graphic design tools like Canva. Still, other tools like Appy Pie enable any business owner to develop a mobile app with easy drag-and-drop steps. What seemed complex in the past is solved with no-code business solutions today!

Businesses and entrepreneurs can create amazing websites with no code DIY web tools
Photographer: Campaign Creators | Source: Unsplash

Cloud-based tools like these have been designed with the average web user in mind. They’re easy to learn and use, and they have simple and appealing features and interfaces to navigate. With free versions plus step-up plans, they truly offer something for everyone’s level out there. Small startups, entrepreneurs, and growing businesses commonly use these services. They gain powerful creative design features at a huge value, since they’re not in the market to hire a dedicated web developer or designer.

These tools empower a small but key segment of the market. It gives them the right tool access they need to build a templated, fast and professional-looking presence online.

No-Code Tools For Creative Web Designers

Another set of no-code tools are specifically made for creative pros, often individual freelance designers or small creative teams. They need dedicated code-free tools designed around their specific web content creation skills. These SaaS solutions include cloud-hosted responsive web design tools like Webflow, Webydo, and even Wix’s design solution of Editor X for this web creator market segment.

Incidentally, whole-team solutions like SiteManager are also built for this designer market segment. They provide a visually smooth, code-ready environment customizable to team needs - supplying all the functions of having an in-house coder.

These browser-based tools blend sophisticated graphic design functions with the option to modify or use the standard HTML and CSS web page code automatically generated.

Graphic designers and creative web teams can work faster and better with online no code tools
Photographer: heylagostechie | Source: Unsplash

Similar app builders for designers and content editors let these freelancers work in a familiar, skill-based creative module that is also code-free. The application does the code development heavy lifting in a snap, automatically and seamlessly.

Writing and editing tools for shared, fast content creation include cloud platforms like StoryChief or WritersWork. In fact, marketers don’t need to be coders either. Marketing platforms like Mailchimp, ConstantContact, or HubSpot provide all the point-and-click tools to design and send great email campaigns for opt-in audiences.

Web designers, writers, and content editors can use no code tools to work faster and better
Photographer: ThisisEngineering RAEng | Source: Unsplash

In sum, each of these no-code tools customize modular web design interfaces and tools to suit the pros. It lets any web creator design beautiful, tailored digital web solutions for SMBs, startup businesses, and entrepreneurs of developing brands and smaller projects.

Low-Code Snippets For Frontend Designers

In addition, low-code software targets professional frontend designers and web developers. These are tools that creatives and business owners will never see or touch. Instead, they allow web coders to maximize their own work in the backend of websites they design and build.

Front end web designers rely on low code web tools to automate and reuse common pieces of code or snippets
Photographer: heylagostechie | Source: Unsplash

Actually, these low -code solutions work as code “snippets”, or functional slices of code that can be programmed into reusable coding components and design elements. These pre-made elements greatly streamline developers' work while writing software code.

In short, low-code snippets are built from more common, repeatable pieces of code. A developer can simply click, or drag-and-drop, into their coding screens to help them write their programs faster with fewer glitches and errors. They can then focus more time on high value, custom features that require handwritten coding, built from the ground up. Solutions like Appian and OutSystems are some great examples of modular, low-code tools that vastly help streamline programmers’ coding and development work.

Visual flows are commonly used by designers in low code web design tools
Photographer: Sigmund | Source: Unsplash

With this in mind, coders continually expand and improve on these low-code features. They form part of developers’ backend drag-and-drop intuitive UI, and make their process faster and easier. It helps maximize their time, skills, and focus on more complex project coding, streamlining the overall web design plan.

No-Code Platforms For Web Design Agencies

Moreover, web design and development agencies can grow and thrive on this new wave of no-code and low-code technology. The added value and flexibility lets agencies build web design systems custom-made to their team and clientele. These design systems unleash a new, streamlined workflow in the cloud. Here, each team member can access just the information they need in the visual format they expect for their skill set.

Holistic, whole-agency solutions like Figma, SiteManager, and Invision now provide each specialized creative web agency department and team member with the exact skill-based work environment they need. All while continuously streamlining an ultra-smooth, collaborative web design work process in the cloud.

Web design agency teams now use website design systems like SiteManager to streamline and optimize their collaborative workflows
Photographer: Austin Distel | Source: Unsplash

With SiteManager’s specific agency design, this “no-code”-powered, hybrid collaborative web design structure lets web developers code in their backend screen interfaces, while graphic designers use no-code modules to add their visual design patterns, content writers work inside editor modules, and project managers interface with status dashboards and metrics.

Low-Code Acceleration for Web Design Agencies

In addition, low-code features add speed and confidence inside web developer UIs. There, pre-made common code snippets form part of a library of à-la-carte program pieces. Low-code features add speed to backend and frontend designers and web developers. This saves precious, finite time for more complex, manual coding efforts to write custom software components from the ground up.

Accordingly, building design systems helps website design agencies achieve faster collaborative web projects and better website designs. It helps streamline their work processes on complex shared projects among different agency team skill sets. These are mainly code development, graphic design, content writing, and project management teams.

Web design systems in the cloud help agencies create new project designs faster and better
Photographer: Leon | Source: Unsplash

Hence, these powerful, flexible, and collaborative web design tools in the cloud let agencies scale their business faster. By building custom design systems to streamline their design work, web agencies can now build even bigger, more incredible creative ideas for clients with laser precision and warp speed. Move over, Millennium Falcon!

The New Web Is A Business Power Tool

Above all, the web has become a power tool with huge multiplier effects for coders and users to build on. No-code technology and its automation tools are tangible proof of this added value online. In the dot-com world, the way forward has always benefitted from maximizing shareable, repeatable tech assets. Smart companies are usually first to capitalize on these benefits.

Anyone can leverage no code web design solutions today to create new ideas online
Photographer: Campaign Creators | Source: Unsplash

Instead of dealing with unfeasible aspects like unaffordable design or difficult coding, the web’s democratization opens new doors. It places a new set of design power tools right in the hands of average users and growing businesses. This new power turns users into designers, designers into coders, and agencies into collaboration acrobats. It turns coders into the ultimate masters of the web universe, multiplying their impact by programming whole new SaaS frontiers!

Savvy agencies and entrepreneurs are using the power of the web to build bigger and better things
Photographer: Sigmund | Source: Unsplash

Even more, no-code and low-code solutions are the way of the future, growing as web market needs evolve. Adding more layers of A.I., smart data features, and machine learning technology to apps and design systems will only broaden their impact. Adaptive machine learning can add continuous improvements in a design system, simply based on user input or feedback. Smart data can enhance workflows and speed up decisions for select users at key project milestones. From reminders to suggested shortcuts and design tips, A.I. is the exciting frontier helping the no-code movement go further.

More Web Power To The People!

In essence, the web is programmed to become more and more useful for everyday people. You can accomplish your goals faster and get more things done. It’s empowering businesses, entrepreneurs, and user audiences with features and abilities they never had before. The web is adding new layers of pre-built cloud software, cool tools, and lots of innovative automation for all.

The newest web design tools empower anyone to create complex, beautiful web designs today
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Finally, no-code solutions are pushing an entire web industry away from the more static, passive display tools online. They’re moving toward the new web era of dynamic, active, collaboration, building and exchange. No-code and low-code are tools that add clear value. They’re helping web users, businesses, professionals, and agencies take more control in their online value-building efforts.

What is more, the vision of this industry moving forward is more automation for exponential value. Imagine how much more we can get done when we empower the doers! Instead of fearing the automation model, let's celebrate the vast spectrum of new possibilities unfolding online.

Information broadcaster, skill builder, data analyzer, web designer, purpose driver… Now, the web should work harder for you to help you do even more. Is your web agency team positioned to tap its fullest potential? Connect with us here to share your story! Discover how our SiteManager collaborative web design system solutions can help your digital agency. We look forward to your thoughts!

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